Shell and Hyundai Extend Partnership

Shell and Hyundai

Shell has been Hyundai’s exclusive oil supplier for ten years, and a recent agreement between the two companies will extend that partnership for the next five years. As Hyundai’s exclusive supplier of oil, Shell is the only recommended aftermarket product for use in Hyundai vehicles worldwide.

As a part of the partnership between Shell and Hyundai, premium Shell-branded oil products will continue to be found for sale in Hyundai service centers. Additionally, Shell will be working with Hyundai to develop new lubricant formulas designed specifically to maximize performance and efficiency in Hyundai vehicles.

“This agreement allows us to create value for both parties through deeper collaboration–be it in products, aftermarket services, marketing or technology,” said Roger Moulding, Vice President of Shell Global Marketing and Global Key Accounts. “By leveraging the strengths of the two global brands, we aspire to offer Hyundai customers the best aftermarket care and service experience around the world.”

The agreement includes the full line of Shell Helix products, Quaker State products (owned by Shell in the U.S.), and co-branded motor oils available in several international markets. According to, Shell and Hyundai will also continue to collaborate on the Before Service Program and Quick Service Program, both of which offer unique perks to Hyundai owners, including free car health checks and expedited oil changes and service.

If your Hyundai is in need of an oil change or another service, stop by our service department here at SouthTowne Hyundai, where you can be sure your car will receive the best possible products.

Hyundai’s Commercial Vehicle Offerings to be Expanded

Hyundai is making plans to expand its commercial vehicle offerings in an effort to catch up with competitors in a fast-growing global market. The automaker plans to invest $1.8 billion in its commercial vehicle segment by 2020, with hopes to expand its operations both globally and within the U.S.

The Korea Harold reports that Hyundai will invest the $1.8 billion in an effort to greatly increase its production of its commercial vehicles including trucks and buses by 54%, to about 100,000 a year. Currently, Hyundai (combined with parent company Kia) is one of the world’s largest automakers, but holds only 2.1% of commercial vehicles sales globally.

Hyundai will focus its efforts on both emerging markets full of opportunity and more competitive developed countries. “If the investment plan is realized as planned, the company’s Jeonju plant could grow into a global production mecca for commercial vehicles,’’ Hyundai said.

Hyundai details that “About 80% of the investment will be allocated to research and development, while the remaining 20% will be spent on expansion of the commercial auto production line in Jeonju, North Jeolla Province.”

The investment will bring about 1,000 jobs to the production facility in Jeonju, North Jeolla Province, and will help boost the local economy.

Here at SouthTowne Hyundai, we see major potential for Hyundai’s commercial vehicle segment. To learn more about Hyundai’s commercial vehicles, check out

Hyundai Slashes Price of Tucson FCEV

Tucson FCEV

New heavy weight contenders are entering the ring in the form of Honda and Toyota and Hyundai is taking it to them. With a goal to offer the best vehicle at the best price, Hyundai has dramatically slashed the price of its Tucson FCEV. The first fuel cell vehicle on the block, the maker is looking to outpace competition by a long shot.

With a dramatic 43% price reduction, the Tucson FCEV rings in the pocket books on many more buyers. Originally priced at $144,000, the reduction brings it closer to $77,000. That’s not all, folks. The South Korean government is playing its part as well by offering subsidies to fuel cell vehicle buyers. Combined with the price cut and subsidies, the Tucson FCEV can be yours for only $54,000.

While you’ll still need to fill up with hydrogen, Hyundai is covering that base as well. Customers get free fuel as long as they own the car. At 265 miles per tank, it isn’t a bad deal in the slightest. Although there aren’t any price cut announcements for Europe or North America (sold as the IX 35 FCV), Hyundai executives are ready to make that announcement at the Geneva Motor Show in March.

New Sonata Hybrid Features Turbo Powertrain Option

New Sonata Hybrid

A new version of the Hyundai Sonata Hybrid will be on the market soon, and here at Southtowne Hyundai, we like pretty much everything about it. It’s got an all-new design, which looks just as up-scale and luxurious as the new Genesis, pushing the Hyundai lineup even farther into the future and making it a truly luxury brand. Plus, it’s got some new advanced powertrain options as well.

You can get either a 2.4-liter naturally aspirated four-cylinder engine with 185 horsepower/177 lb-ft or an all-new turbo option, a 2.0-liter direct-injected turbo engine with 241 horsepower/258 lb-ft. Both models are matched up to a six-speed automatic transmission, and together, these versions of the Sonata Hybrid will make the model the most advanced and powerful option in its segment.

According to Hyundai itself, the new Sonata is “easily the best-built, most technologically-advanced and drivable Sonata yet.” Here at SouthTowne, we see no reason to disagree! Come in to learn more about the car’s all-new design, its sculpted and aerodynamic lines, new powertrain options, and much, much more!