This year, at the Detroit Auto Show, Hyundai gave us all a nice teaser of what a Hyundai pickup truck might actually look like. The Hyundai Santa Cruz Concept showed off Hyundai’s unique exterior styling and also looked like a rugged, stylish truck ready made to take on the world. Fortunately, the dream of a new Hyundai pickup truck headed for production is looking more and more likely these days.
“We’re assuming that it’s going to get done,” Dave Zuchowski, Hyundai’s President and CEO here in America, said. “It’s just not officially done yet.” Fortunately, Zuchowski also gave us a bit of a timetable. He said he expects the new Hyundai pickup truck to be officially greenlit before the end of the decade.
While we don’t know what exactly the new truck would look like or if it would even keep the Santa Cruz name, we do know that Hyundai wants it to be the first diesel-powered vehicle offered by the brand here in America. To meet production demand, though, Hyundai may have to build a whole new plant. Keep up with all the news on the new Hyundai pickup truck and the rest of the lineup here at SouthTowne Hyundai.